




Leadership
Data Strategy
Product Management
Michael Perlis
Michael Perlis
15+ years of experience building analytics teams and products that scale, from MVPs to platforms used by thousands.
15+ years of experience building analytics teams and products that scale, from MVPs to platforms used by thousands.

Michael P.

Michael P.

Michael P.






About Me
My Journey
A seasoned Analytics Product Management leader, team player, mentor, avid golfer and proud Dad of three.
As an experienced Analytics Product Management leader, I combine business strategy, human centered design practices, and analytics to discover insights, answer data-driven questions through visualization, and gain perspective through design thinking. My leadership style is focused on empowering teams to do their best work through experimentation, creativity and mentorship. I prefer collaboration over conflict, and excel at facilitating discussions to achieve the best outcomes. I partner with executive leadership teams and cross-functional stakeholders to build investment and trust in the teams I lead.
I have held roles such as Director of Product Analytics at Zoominfo, a mentor to the Babson Graduate Business Analytics Club, and manage the website for a local small business. I’m passionate about helping teams and individuals grow.
A seasoned Analytics Product Management leader, team player, mentor, avid golfer and proud Dad of three.
As an experienced Analytics Product Management leader, I combine business strategy, human centered design practices, and analytics to discover insights, answer data-driven questions through visualization, and gain perspective through design thinking. My leadership style is focused on empowering teams to do their best work through experimentation, creativity and mentorship. I prefer collaboration over conflict, and excel at facilitating discussions to achieve the best outcomes. I partner with executive leadership teams and cross-functional stakeholders to build investment and trust in the teams I lead.
I have held roles such as Director of Product Analytics at Zoominfo, a mentor to the Babson Graduate Business Analytics Club, and manage the website for a local small business. I’m passionate about helping teams and individuals grow.
Leadership
My leadership philosophy centers on empathy, transparency, and trust — empowering teams to work autonomously, solve problems collaboratively, and grow into the careers they aspire to.


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Analytics Products Built
From AI workflows to self-service tools.
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Analytics Products Built
From AI workflows to self-service tools.
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Analytics Products Built
From AI workflows to self-service tools.
0 + Years
0 + Years
Experience in Analytics
Leading end-to-end analytics transformation.
0 + Years
0 + Years
Experience in Analytics
Leading end-to-end analytics transformation.
0 + Years
0 + Years
Experience in Analytics
Leading end-to-end analytics transformation.
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Users Enabled
Empowering teams to make data informed decisions.
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Users Enabled
Empowering teams to make data informed decisions.
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Users Enabled
Empowering teams to make data informed decisions.
$0M
$0M
Revenue Impact
Turning insights into revenue-impacting actions.
$0M
$0M
Revenue Impact
Turning insights into revenue-impacting actions.
$0M
$0M
Revenue Impact
Turning insights into revenue-impacting actions
Work History
Work History
Zoominfo
Director, Product Strategy & Analytics
Apr 2023 - June 2025
At ZoomInfo, I built and led the Product Analytics function from the ground up, setting the vision, strategy, and roadmap for a 15+ person global team supporting 100+ PMs. I unified 200+ KPIs into 25 core metrics, aligning C-Suite leaders across Product, Engineering, and GTM on shared customer outcomes and creating a consistent foundation for measurement and decision-making. I drove innovation through AI-enabled insights tools and a self-service ecosystem in Tableau and Amplitude, reducing ad hoc reporting by 40% and accelerating product decisions. Alongside the technical transformation, I rebuilt the analytics organization into a high-performing global team with clear career paths, 90+ satisfaction, and strong retention.
Product Analytics
B2B SaaS
Waltham, MA
Zoominfo
Director, Product Strategy & Analytics
Apr 2023 - June 2025
At ZoomInfo, I built and led the Product Analytics function from the ground up, setting the vision, strategy, and roadmap for a 15+ person global team supporting 100+ PMs. I unified 200+ KPIs into 25 core metrics, aligning C-Suite leaders across Product, Engineering, and GTM on shared customer outcomes and creating a consistent foundation for measurement and decision-making. I drove innovation through AI-enabled insights tools and a self-service ecosystem in Tableau and Amplitude, reducing ad hoc reporting by 40% and accelerating product decisions. Alongside the technical transformation, I rebuilt the analytics organization into a high-performing global team with clear career paths, 90+ satisfaction, and strong retention.
Product Analytics
B2B SaaS
Waltham, MA
Zoominfo
Director, Product Strategy & Analytics
Apr 2023 - June 2025
At ZoomInfo, I built and led the Product Analytics function from the ground up, setting the vision, strategy, and roadmap for a 15+ person global team supporting 100+ PMs. I unified 200+ KPIs into 25 core metrics, aligning C-Suite leaders across Product, Engineering, and GTM on shared customer outcomes and creating a consistent foundation for measurement and decision-making. I drove innovation through AI-enabled insights tools and a self-service ecosystem in Tableau and Amplitude, reducing ad hoc reporting by 40% and accelerating product decisions. Alongside the technical transformation, I rebuilt the analytics organization into a high-performing global team with clear career paths, 90+ satisfaction, and strong retention.
Product Analytics
B2B SaaS
Waltham, MA

Wayfair
Director, Analytics Platform & Insights
2017 - 2023
At Wayfair, I led a global analytics organization spanning analytics engineering, data science, product management, and process improvement to drive strategy and execution across Merchandising, Supply Chain, and Operations. I defined the analytics platform strategy in partnership with data engineering, enabling self-service for 1,500 users and improving data trust and consistency company-wide. My team delivered impactful data products and experimentation insights that increased product availability by 15%, lifted conversion by 3%, and drove $10M in incremental revenue. In parallel, I strengthened team performance and engagement through career development frameworks and culture-building initiatives that improved clarity and satisfaction across a 70-person global team.
Supply Chain / Merchandising
eCommerce Retail
Boston, MA

Wayfair
Director, Analytics Platform & Insights
2017 - 2023
At Wayfair, I led a global analytics organization spanning analytics engineering, data science, product management, and process improvement to drive strategy and execution across Merchandising, Supply Chain, and Operations. I defined the analytics platform strategy in partnership with data engineering, enabling self-service for 1,500 users and improving data trust and consistency company-wide. My team delivered impactful data products and experimentation insights that increased product availability by 15%, lifted conversion by 3%, and drove $10M in incremental revenue. In parallel, I strengthened team performance and engagement through career development frameworks and culture-building initiatives that improved clarity and satisfaction across a 70-person global team.
Supply Chain / Merchandising
eCommerce Retail
Boston, MA

Wayfair
Director, Analytics Platform & Insights
2017 - 2023
At Wayfair, I led a global analytics organization spanning analytics engineering, data science, product management, and process improvement to drive strategy and execution across Merchandising, Supply Chain, and Operations. I defined the analytics platform strategy in partnership with data engineering, enabling self-service for 1,500 users and improving data trust and consistency company-wide. My team delivered impactful data products and experimentation insights that increased product availability by 15%, lifted conversion by 3%, and drove $10M in incremental revenue. In parallel, I strengthened team performance and engagement through career development frameworks and culture-building initiatives that improved clarity and satisfaction across a 70-person global team.
Supply Chain / Merchandising
eCommerce Retail
Boston, MA

Deloitte
Analytics Product Manager
2008 - 2016
At Deloitte's InsightStudio, I led cross-functional teams across UX, data science, and engineering to deliver analytics products and financial reporting solutions for Fortune 500 clients in healthcare, retail, and biotech. Over eight years and four promotions, I managed end-to-end development of Tableau dashboards and data models that improved financial visibility, reduced capital budget revisions by 10%, and shortened reporting cycles by five days. I drove $10M in new contracts through data-driven pricing and investment analysis while enhancing risk identification for global clients. Beyond delivery, I built scalable processes and trained international teams to ensure long-term adoption and impact across Deloitte’s analytics portfolio.
Product Management
Consulting
Boston, MA

Deloitte
Analytics Product Manager
2008 - 2016
At Deloitte's InsightStudio, I led cross-functional teams across UX, data science, and engineering to deliver analytics products and financial reporting solutions for Fortune 500 clients in healthcare, retail, and biotech. Over eight years and four promotions, I managed end-to-end development of Tableau dashboards and data models that improved financial visibility, reduced capital budget revisions by 10%, and shortened reporting cycles by five days. I drove $10M in new contracts through data-driven pricing and investment analysis while enhancing risk identification for global clients. Beyond delivery, I built scalable processes and trained international teams to ensure long-term adoption and impact across Deloitte’s analytics portfolio.
Product Management
Consulting
Boston, MA

Deloitte
Analytics Product Manager
2008 - 2016
At Deloitte's InsightStudio, I led cross-functional teams across UX, data science, and engineering to deliver analytics products and financial reporting solutions for Fortune 500 clients in healthcare, retail, and biotech. Over eight years and four promotions, I managed end-to-end development of Tableau dashboards and data models that improved financial visibility, reduced capital budget revisions by 10%, and shortened reporting cycles by five days. I drove $10M in new contracts through data-driven pricing and investment analysis while enhancing risk identification for global clients. Beyond delivery, I built scalable processes and trained international teams to ensure long-term adoption and impact across Deloitte’s analytics portfolio.
Product Management
Consulting
Boston, MA
Education
Education

Babson College, F.W. Olin Graduate School of Business
MBA
2016 - 2018

Babson College, F.W. Olin Graduate School of Business
MBA
2016 - 2018

Babson College, F.W. Olin Graduate School of Business
MBA
2016 - 2018

The George Washington University
Bachelors in Finance
2004 - 2008

The George Washington University
Bachelors in Finance
2004 - 2008

The George Washington University
Bachelors in Finance
2004 - 2008
Skill Set
Skill Set
Leadership
Leadership
Product Strategy
Data Strategy
AI Strategy
Roadmap Ownership
OKR Ownership
Board Reporting
KPI Frameworks
Process Optimization
Stakeholder Enablement
Cross-Functional Influence
User Centered Design
Career Path Development
Data Storytelling
Platform Evaluation
Community Building
Analytics
Analytics
Experimentation
Data Governance
Self-Service Analytics
Conversational BI
Executive Reporting
Segment Analysis
Conversion Funnel Analysis
Pricing & Investment Analysis
Data Literacy & Democratization
Product Analytics
Supply Chain Analytics
Finance Analytics
Merchandising Analytics
A/B Testing
Tableau
Amplitude
SQL
Google Big Query
Looker Studio
Atlan
Analytics Toolbox
A comprehensive suite of tools that I use to design, prototype, and bring data to life.
Analytics Toolbox
A comprehensive suite of tools that I use to design, prototype, and bring data to life.
Analytics Toolbox
A comprehensive suite of tools that I use to design, prototype, and bring data to life.
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Analytics systems that scale with your team
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Analytics systems that scale with your team
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Analytics systems that scale with your team
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Rapid prototyping to validate ideas fast
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Rapid prototyping to validate ideas fast
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Rapid prototyping to validate ideas fast
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Insights that drive action
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Insights that drive action
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Insights that drive action
Latest Work
A selection of projects where analytics transformation played a key role in solving challenges, improving user experiences, and driving business results.
Latest Work
A selection of projects where analytics transformation played a key role in solving challenges, improving user experiences, and driving business results.
Latest Work
A selection of projects where analytics transformation played a key role in solving challenges, improving user experiences, and driving business results.


2024
Zoominfo Product Analytics
When I joined ZoomInfo, product teams were shipping quickly but measuring success inconsistently across 100+ PMs. We needed to align on shared customer outcomes and build the cultural and technical foundation for data-informed product decisions.


2024
Zoominfo Product Analytics
When I joined ZoomInfo, product teams were shipping quickly but measuring success inconsistently across 100+ PMs. We needed to align on shared customer outcomes and build the cultural and technical foundation for data-informed product decisions.


2024
Zoominfo Product Analytics
When I joined ZoomInfo, product teams were shipping quickly but measuring success inconsistently across 100+ PMs. We needed to align on shared customer outcomes and build the cultural and technical foundation for data-informed product decisions.


2020
Wayfair Inventory Management
During the Covid-19 pandemic, global supply chain disruptions exposed major gaps in visibility and predictive analytics, making it difficult to anticipate demand shifts and ultimately leading to missed sales opportunities and operational inefficiencies.


2020
Wayfair Inventory Management
During the Covid-19 pandemic, global supply chain disruptions exposed major gaps in visibility and predictive analytics, making it difficult to anticipate demand shifts and ultimately leading to missed sales opportunities and operational inefficiencies.


2020
Wayfair Inventory Management
During the Covid-19 pandemic, global supply chain disruptions exposed major gaps in visibility and predictive analytics, making it difficult to anticipate demand shifts and ultimately leading to missed sales opportunities and operational inefficiencies.


2021
Wayfair Analytics Transformation
Rapid growth led to fragmented analytics teams optimizing for speed over quality, creating duplicate work, inconsistent data, and constant firefighting. The organization needed to establish a culture of data literacy, data governance, and self-service.


2021
Wayfair Analytics Transformation
Rapid growth led to fragmented analytics teams optimizing for speed over quality, creating duplicate work, inconsistent data, and constant firefighting. The organization needed to establish a culture of data literacy, data governance, and self-service.


2021
Wayfair Analytics Transformation
Rapid growth led to fragmented analytics teams optimizing for speed over quality, creating duplicate work, inconsistent data, and constant firefighting. The organization needed to establish a culture of data literacy, data governance, and self-service.


2025
Zoominfo Product Strategy Insights
Traditional customer health scores at ZoomInfo failed to drive action across Product, Sales, and Customer Success — they were overly complex, misaligned to strategy, and lacked ownership. We needed a simpler, outcomes-focused approach that could identify and prioritize customers with true upmarket growth potential.


2025
Zoominfo Product Strategy Insights
Traditional customer health scores at ZoomInfo failed to drive action across Product, Sales, and Customer Success — they were overly complex, misaligned to strategy, and lacked ownership. We needed a simpler, outcomes-focused approach that could identify and prioritize customers with true upmarket growth potential.


2025
Zoominfo Product Strategy Insights
Traditional customer health scores at ZoomInfo failed to drive action across Product, Sales, and Customer Success — they were overly complex, misaligned to strategy, and lacked ownership. We needed a simpler, outcomes-focused approach that could identify and prioritize customers with true upmarket growth potential.
Michael Perlis
Let's Talk
Interested in discussing AI, sharing ideas, or exploring innovations in analytics? Feel free to reach out — let’s keep the conversation going.
Michael Perlis
Let's Talk
Interested in discussing AI, sharing ideas, or exploring innovations in analytics? Feel free to reach out — let’s keep the conversation going.
Michael Perlis
Let's Talk
Interested in discussing AI, sharing ideas, or exploring innovations in analytics? Feel free to reach out — let’s keep the conversation going.


















